Conversation
The art of conversation in general is becoming a lost art. With more and more of our conversations occuring on cell phones in condensed cell phone symbols and secret shorthand, our spelling and grammar skills aren't the only things that are suffering, our ability to communicate is as well. It used to be that when we'd have a business gathering or event, a formal invite would be sent to announce it. I must admit, I enjoyed receiving "real mail" (c'mon anything in a nice envelope that isn't a bill in the mailbox is always fun to get!). I love fine penmanship and quality paper- not because it is expensive but, because it took time and makes me personally feel special. Nowadays, even wedding invitations are sent via email... It's like a civility is being lost and diluted as we allow conversation to become so flippant and casual.
So, how does this apply to business? The art of conversation is more than a skill, it is a matter of respect. If you value your clients, you will want to communicate that to them in a way that makes them feel special. I am not saying that text messages and short Facebook remarks do not have their place in a business relationship just that, they should not be the only kind of communication. Think of it this way.... In the beginning of a relationship- the dating phase, little love notes and gifts are exchanged in order to woo the object of one's interest. However, once the chase is over and the relationship becomes exclusive, the formality is put aside and replaced with familiarity.... We take things for granted. Businesses who feel that they have won their clients and do not believe they need to continue to win them over daily will lose those clients to others who understand that communication is key.
Special thanks to Lauren for her lovely conversation heart flower... The short little words mean so much more when they are displayed in such an innovative way.





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